The only reason you have a job is because you have customers.


Excellent customer service is a strange term in many local businesses in Nigeria. Many business owners have not come to the understanding that the only reason they have a job in the first place is because of their customers. Exchange of verbal & physical combos between both parties is commonplace in the business world of Nigeria.

I once dropped a bottle of coke in a restaurant. As the bottle shattered and spilled its content right in front of me, I could feel the angry stare of the waitress slashing my neck through the jugular. A few minutes later, she walked into the restaurant’s store room and returned with a broom & parker to clear my mess. I was wrong. She dropped the broom & parker by my side and said, “when you are done, the bottle is 50 Naira”. A thousand thoughts raced through my mind. The mildest of which was to hang the waitress.

This resource features insights on how to make your customer service stand out of the crowd. Unlike the excerpt from my friends narrative above, you will discover in this post, 7 great ways to wow your customers. Don’t ever forget that the customer is always right. Join me on this beautiful adventure.



1. A Simple Thank You

I never forget to receive my share of the “ Thank you for banking with Us” at the security post of Access Bank. I always expect it. I always wait for it. I always get it. I used to have a lot of issues with my bank. They were slow, deducted my money anyhow & a whole bunch of complaints. Suddenly, I was there one Monday, and I was welcomed by the gatemen at his post, the security man at the door and the cashier at the desk. “Welcome to Access Bank”. That was the turning point for me. It’s either they stopped giving me those initial problems or I simply didn’t care again. That is the culture of business that should be embraced. What’s the lesson? Learn to welcome your customers to your company (using your company name. e.g. Welcome to “Kings place”) and remember to say a big
“Thank you” when they are leaving.

2. Send a note, text message or email

You are probably right, no time for any of these. Unfortunately, there is another business owner who’s got the time. That is, my dry cleaner. Yes, my dry cleaner sends notes, jokes, thank you messages and service change notification to my phone. In these times of BBM, Whatsapp, Facebook and the likes, you can communicate with your customers at almost no cost. You can give it a try and check out if they return to your business. While at it, go old school. Give a hand-written note that says thank you or even a greetings card. That customer will surely not come alone at the next visit.

3. Ask, ’’how can we serve you better?’’
I don’t mean a suggestion box hanging on the wall and no one uses. Walk to your customer at a convenient time. Exchange pleasantries all over again. Then pop the question. Many customers won’t even have an answer. Some will just smile and keep smiling. But guess what, you just left your mark. However, expect an answer. That’s better for business. You learn. Make sure you listen without interruptions. Most importantly, when the change is effected, inform your customer of the implementation with a thank you attitude.

4. keep the wait worthwhile

What they do while waiting counts. This is especially for businesses where customers have to stand in line & wait for their turn. What your customers do while waiting is essential to how you will be remembered. As an example, if you run a hairdresser salon, celebrity & style magazines should be all over the place. A good music in the background isn’t bad too. When customers are bored while waiting, they tend to fix another appointment. The problem is simple: some never return. Install a television set when you can, play music, & offer them clean water when you can. In business, not everything is for sale. You don’t have to sell that cold pure water as well. Gift it out to thirsty customers while the wait for you. That is how to get remembered.


Follow the link to get more: http://www.trustorrun.com/7-great-ways-to-wow-your-customers/

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Wow, nice one.


The last word in your first point should be 'leaving' not 'living'. Thank you.

@elantraceey corrected. thanks

Cash is king in a business, no doubt, but customers are the kingmakers. Some businesses don't realize this and that is why Op's post makes shitload of sense. I use BDC guys a lot but I'll never forget that particular guy that always sends me "Happy New Month" msgs. In fact, I readily give out his number to any body that asks me if I've got a mallam to change their currencies (even as this my guy isn't a mallam).