A story about why exciting hardware crash and burn by Ibukun Taiwo

Why Good Products Fail

I'm yet to handle a VR set. Reason being, I’m a bit of a sceptic.

In fact, if I was a betting man, I’d put money on this VR experiment fizzling out in a few years, just the way it’s earlier “cousin”, the Google Glass, did. I mean, there are several checkboxes new products tick to succeed in today’s marketplace; boxes Google’s doomed product failed to tick back in 2013.

Perhaps I should begin my case by taking you back to my university days.

I was in my second year: young, abrasive, stuck in a course I didn't like, had too much time and still got monthly allowance from my folks. Meaning I could devote more time and energy to mundane stuff like pissing contests and less towards making good grades.

It was the era of the 7th generation consoles. The PS3s and Xbox 360s (and the tech powering them) were featured on the cover of every videogame, computer and tech magazine for months. What passed for leisure in my circle were regular sessions of competitive gaming followed by long hours of fanboy arguments. Our arguments were usually of the world-changing nature i.e. why the Xbox 360 was the superior console to the PS3 (I was in the Microsoft camp). My personal talking points were raw computing power and HD DVDs.

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