It is no longer news that every business is on one social media or the other especially on Instagram. The new slogan is if your business is not online then you are not doing business yet. But do you know that half of the business on Instagram is not getting value for the time and resources they spend on Instagram? It is said that the average time individuals spend on Instagram is 12 hours but if they have to value that12 hours per day does it actually convert the customers they want?
The earlier business owners begin to understand that Instagram is more than just another place to keep up with followers and loved ones the better for you. If properly utilised, Instagram can be a platform that can bring the return of investment to your brand whether you are just starting out or you have been in business for a while.
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