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The 160,000 Naira A Month Case Study - Business - Nairaland

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The 160,000 Naira A Month Case Study by Ucheosefoh(m): 8:13am On Dec 17, 2019
How my client/friend generated 160,000 in less than a month with little ad spend of 5,000 and my organic (free promotion) strategy.

She is a pharmacist by profession and a married mother of two handsome boys.

She is an entrepreneur by passion and her drive for success is unrivalled.

Enough of the description: a few months ago we meet on Facebook and kick off with our friendship based on business.

She had a challenge she wanted to do for people living with Hypertension, we had a lengthy discussion about the various ways to go about it.

One of the ways I recommended to her is to build a Facebook group community, create a sales page, build a list on Chatbot, email autoresponder and paid and organic promotion.

She kicks off the promotion with her little audience of less than 1000 on her Facebook group, I helped out by sharing it to the people that may need it together with her wonderful audience who shared the challenge on Facebook groups and to family and friends.

I ran an ad for her too with a budget of 5000.
At the end of the whole promotion, she has 150 people who signed up for the free challenge.
In the end, only 3 people paid.

3 multiples by 20,000= 60,000
60,000-5000 Ad spend and 20,000 paid to the landing page designer.
ROI 35,000

It wasn’t huge but still profitable.
We encountered problems and made mistakes, it was actually our first time.

The free challenge was a 10 days’ value-filled video contents, she was going live on her group, answering questions and providing values.

She will go hard on the challenge next year, the other positive part of it is that she now has an audience on a Facebook group, email and chatbot she can market to for free.

The second challenge (10xBizLivechallenge)
10xBizLiveChallenge is a coaching program teaching people how to use Facebook live to promote, build audience and market their products and services.

(I am her student)
I call her the queen of webinars.
She called me one day and was telling me about this challenge she wants to do and the methods she wants to use to promote it.

She told me about one marketer Emeka Nobis who is a guru on WhatsApp Marketing.
Emeka has an average of niche-targeted 1000 story views on his WhatsApp, I told her to go for him sha.

In the end, she has 20 paid students in her 10xbizxLivechallenge Facebook and Whatsapp groups respectively.

Zero ads spend
Free traffic
5000 to join the challenge
5000 multiples by 20 paid students
100,000 generated in one week with FREE promotion.
ROI 100,000.

10XBizChallenge is a coaching/mentorship program by Chibuamam Ilechukwu for those in Network Marketing, Affiliate Marketing, Digital Marketing and every other online entrepreneur.
10xBizChallenge program had me feeling confident enough to record my first video online, something I struggled to do in the past and others in her group who shared their testimonies.

(Proof below)

What worked for her?
She has the skills and knowledge she can package to sell.

She reached out to me when she needed help.
She is dedicated and innovative.

Yes, she quit her pharmacy job to focus fully on her passion.
And today it is paying off.
I remember telling her “next year we are going international”.

This is the end of 2019 in 2020 be like her, learn new skills, package the skills and sell it to a hungry audience.

Re: The 160,000 Naira A Month Case Study by Ucheosefoh(m): 8:14am On Dec 17, 2019
More proof

Re: The 160,000 Naira A Month Case Study by Ucheosefoh(m): 8:18am On Dec 17, 2019
I have an on going free digital marketing thread for newbies

https://www.nairaland.com/5050048/facebook-ads-beginners-free-guide

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