Digital Marketing have been on everyone lips for a while now,but digital marekting is very deep compared to what we see out there...sit with me and understand how deep and interesting digital marketing can be practice with full understanding.


we will walk you through all the necessary steps to get you to a comfortable understanding what digital marketing is and how to use custom tools and strategies to your advantage?


Are you ready...??


Is Offline Marketing dead In 2020


Unlike the online marketing platform where there are dialogue and engagement between consumers and marketers, traditional marketing is often considered a one-way communication channel.


Why digital marketing is important...?


In 2018, Nigeria had 92.3 million internet users. This figure is projected to grow to 187.8 million internet users in 2023. The internet penetration amounted to 47.1 percent of the population in 2018 and is set to reach 84.5 percent in 2023.


January 2018 worldwide statistics For Internet Users:


East Asia: 947 million users
Southern Asia: 673 million users
Southeast Asia: 380 million users
North America: 320 million users
South America: 290 million users
Eastern Europe: 215 million users
Western Asia: 175 million users
Western Europe: 175 million users
Western Africa: 147 million users
Southern Europe: 118 million users
Eastern Africa: 118 million users
Northern Africa: 116 million users
Central America: 110 million users
Northern Europe: 98 million users
Central Asia: 36 million users
Southern Africa: 34 million users
Oceania: 28 million users


Digital Marketing is the next boom ...with this data you can see the potential of the internet to the world..


Source:
statista.com


I guess with full knowledge you can make good decisions.


What Is Digital Marketing?


Digital Marketing is use of all internet and online media to get more online presence to your products and services.
Digital media and platforms, mobile phones, desktop computer are the tools to acess the internet..


Strategies


The key to digital marketing is to know the market that want a product or service


You assembly the best market for clients and get more sales but you need to understand how to get market with a creative mind..


Get your tools on the roll


You need a website to run your content and get more clients to your business.


You can easily start with wordpress they have class online on how to use wordpress to build a website.


You need to have master mind idea to convince your clients that digital marketing is the best place to reach more people


The next task


Is to get your seo ranking, you need to know up-to-date technique that is being used to make your website rank on google..Not a small task..


Make sure you track your seo progress to know your grow.


Social media


Create the some social media account that is quite simple to handle but you need to have a discipline to nature them one after the other..


Whatsapp, LinkedIn, Facebook, Twitter, YouTube, etc


Digital marekting is the next future with a lot potential if you can project the future ahead..


Watch out for the next article with full explanation..




Written by Omotunde Dada

Follow on Twitter @omotundedada

5 reasons why every Nigerian business needs traditional/conventional marketing.

Like the rest of the world, marketing approaches have also evolved in Nigeria as well. Promotional Ads and events announcements can also be easily found by simply launching a web browser. However, with all the digital options that promoters and marketing teams can use, the more traditional marketing methods are still effective.

Traditional also known as offline marketing or conventional marketing is a type of marketing that is done without the use of the internet. It is an approach in which marketers target their audience by placing ads where their audiences will be able to see, hear or interact with them such as; television advertisements, print media, radio broadcast, and outdoor advertising like billboards. From newspapers to radio, this method of marketing helps reach targeted audiences, Traditional marketing plays an important role in reaching local audiences. Generally, there are always a group of potential clients that you can reach through this method.
We are going to be exploring why businesses still need Conventional marketing methods below;

Ease of Accessibility:
Although more and more people are taking full advantage of the Internet, there are still a significant number of potential customers who do not have Internet access or are unfamiliar with the Internet. While online advertising can certainly increase a company's customer base, almost all of them can use traditional marketing methods and are therefore very useful in increasing a brand's public visibility.

Faster in Reaching Target Audiences:
Many people have online accounts or know their way around the Internet, but there are still some who do not have stable Internet access. For these people, newspapers and radio advertising remain the most effective forms of advertising. This is especially true for the older generation. If your target audience is the elderly population, traditional marketing methods such as door-to-door flyer distribution or setting up advertising tents decorated with personalized tablecloths and banners are still your best marketing options.

Avoids the crowds in the digital space:
The digital space can get a bit crowded, so you need to have a really good digital marketing strategy in place to find a niche and remove all the digital static. However, traditional marketing methods don't quite have this problem. All you need to do is identify your target audience to find the most effective offline way to reach them and spark their interest.

Help Reaches New Audiences:
Using traditional marketing, you can reach a large population and a lot of demographics. You can use billboards, television and radio for advertising. These also spread your message to the different geographies and reach your target audience as well. New audiences can be connected to your brand and your business.

Greater Exposure:
Traditional marketing still has a high success rate than online marketing. This method of marketing is a proven method and therefore every businessman believes that the traditional method will prove itself and ensure success. Although online marketing reaches most of the population, there is no guarantee that it will reach all audiences.
Call 0805 902 3566 or mail hello@kongmarketing.com

amazing statictics

I understand what you mean, but it is important to clarify which area of ​​web marketing you are talking about. If we are talking about SEO, then when studying information about this you can try it yourself, but if we are talking about web design then you will need a lot of experience in this, otherwise you will simply lose your nerves and time and will not get new clients and profits ... for such cases, it is best to turn to specialists like Visual Kiwi - Results Driven Digital Marketing Agency who can build a competent digital marketing strategy and do it. As a result, you will get an awesome profit from this and also save your time.