Telegram has announced that it closing in on the 500 million active user mark. To keep a service of this scale operational, the company has announced plans of monetization through the co-founder Pavel Durov's public channel on Telegram.

Durov laid out a two-fold plan on monetizing the service starting next year. The first part of this will be introducing premium features for business or power users. While all existing features will continue to remain free, the service will introduce some new features that are aimed at fulfilling the needs of the more demanding userbase.

The other part will be introducing ads in the public channels. These channels are like massive open group chats run by an individual or a group of people and allows anyone to join in. Over the years, the popularity of these groups has really skyrocketed, with users treating them as the modern day forums or an alternative to services like Discord.

Telegram will be showing ads in these groups using their own ad network, which will also get rid of any ads that the group owners may currently be placing manually by sending them as posts. The ads will be integrated within the app and have a better interface instead of masquerading as posts.

As for one on one and private group chats, those will remain free of ads.

In his post, Durov also assured users that Telegram will remain an independent company. The steps they are taking with monetization will help keep the company afloat and also avoid having to sell it to make money. Never one to mince his words, Durov also pointed to WhatsApp as an example of how things can go bad when platform owners prioritize profits over user privacy.

The company also released a major update on the mobile platforms that adds voice chat support to groups. Unlike voice calls, voice chats are like an open voice channel that people can go in and out of as they please and those in can continue talking or just listen to the others. You can continue to use the rest of the app while the voice chat is open in the background. On Android, a floating widget will appear on the screen when a voice chat is active and can be minimized to a chat bubble.

The feature will also be available on Telegram desktop client on Windows and macOS.

The update also brings other enhancements, such as faster loading stickers that show and outline before they finish loading, SD card storage on Android for moving their Telegram files from the internal storage to external storage, new app animations on Android, ability to announce your messages using Siri on iOS, ability to edit photos on Android after you've sent them, and finally, more animated emoji.

Ok

ON GOD !.....Scammers too full telegram

the amount of scammers on telegram is alarming from forex, binary options, Cryptos, internet fraud and what have u?

jimmychang:
ON GOD !.....Scammers too full telegram

jimmychang:
ON GOD !.....Scammers too full telegram

juniorstar:
the amount of scammers on telegram is alarming from forex, binary options, Cryptos, internet fraud and what have u?

Change your group chat or better block them from adding you

Thank God WhatsApp is still free

They should stop placing limits unnecessarily on users. It's not healthy.

Lmao...

It seems they want to follow the path of 2go. Very soon, they will monetise every feature and they will lose alot of users and go extinct. Even WhatsApp with over 1billion active users is not considering any form of monetisation yet.

Destruction path

I just hope it is not the ads that will redirect me to Bet9ja website like naijaloaded does. That adverts method is annoying.

Anyway, it is necessary, if not their business might run down.

Not a bad idea business wise

Jazzman01:
It seems they want to follow the path of 2go. Very soon, they will monetise every feature and they will lose alot of users and go extinct. Even WhatsApp with over 1billion active users is not considering any form of monetisation yet.

Funny you. You think Facebook paid $19B for whatsapp because they love Buhari, even the former owner and creator of whatsapp asked users to boycott the app after selling it to Facebook.