In business, you don't need to be better. Be different!


Look for a place in the market and position yourself. In positioning you become different.


When you are different in a unique way... People tend to see you as the best in your niche or industry. Boom .... your patronage moves.


My dear, sometimes educate your customers about your products, sometimes tell a joke, sometimes share a testimonial, sometimes give out free stuff ( content, products, services, ideas).... Not everytime, here's my product buy!!! buy!! buy!


If you want to grow, you need to make a conscious effort to invest in yourself and your business.

How do you invest? Get knowledge. Knowledge is progressive. Stop doing the same thing and expecting a different result.

Start doing things differently to see better results.

'hope this makes sense?