"This is too much for me!
What nonsense, what arrogance do you believe I have? Do you think I'm uneducated?
I can't take this nonsense, so if you want your e-commerce #business to succeed in my town, come get this nonsense out of here and replace it with what I ordered."

These statements rang out from my boss's office while he was on the phone with the #CSR of an #ecommerce company from which he had purchased products. As he spoke, you could hear the stress in his voice.

This experience was seared into the consciousness of over 27 employees at my office at the time, and even those who were considering supporting this new e-commerce business, whom we felt would be unique, changed their minds and banned the e-commerce #business.

Let's look at why people don't shop at your ecommerce business and what you can do to persuade them to believe in your brand, trust you, and do business with you.




(1) WHAT I ORDERED VS WHAT I RECEIVED FOR THE FOLLOWING REASONS:
PHOTOGRAPHY: I would suggest that you engage a professional product photographer rather than simply any photographer. One who would not make little things appear large, make blunders such as changing product colors due to flashlights, and a variety of other causes that could project a false impression of the products you wish to market.

(2) BRAND LOYALTY: I've written about this extensively in another article. To find out more, go here.

(3) Never give your target audience a reason to doubt your e-commerce business: When there is a hazard to your business, such as late deliveries, harsh delivery personnel, or an unremorseful response tune from your CSR, you are bound to lose a significant number of customers. It's worth noting that returning or referred clients or consumers account for 70% of your business's sales. As a result, you shouldn't blow any deals because it could damage the following one. As a result, you must be quick to recognize and handle critical difficulties.

(4) Bank details: When it comes to entering bank details into ecommerce business platforms most especially start-ups, everyone is wary. Reasons: (I) How secure is your e-commerce website in terms of protection for their financial information? (ii) Your policy of no refunds: People are unsure of what you're going to deliver.

One of your best possibilities is to use "pay-on-delivery" for a while until your brand proves to be legitimate. To gain even more trust, you may highlight the security procedures you employ on your e-commerce website.
If you deliver across the country, you may hire agents in each state or region to make deliveries and receive payments on your behalf.

Visit www.sogmaNG.com for an amazing shopping experience