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Read This Before You Start Your Business Again In 2022 - Career - Nairaland

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Read This Before You Start Your Business Again In 2022 by Oluwatosyne28(m): 2:10pm On Jan 04, 2022
This article is for you if you own a business and want to grow your sales in 2022

As a business owner, it's important that you keep track of the activities going on and be sure that the business grows in different aspects.
If you can get it to the end, I'll show you how to double or triple your sales this year.
You'll have an advantage over others who don't read if you take your time and read all the way through. This information, however, is not for everyone.

According to research, 20% of new businesses fail during the first two years of being open, 45% during the first five years, and 65% during the first 10 years. Only 25% of new businesses make it to 15 years or more.

You could argue that your company is still in operation and that it was founded several years ago. But the question is, did your company's performance improve? Did your sales and visibility improve?

There is a distinction to be made between making consistent sales from quality customers and simply making sales.
What are you going to do differently this year to increase your sales and visibility?

I'm going to explain four factors that can help you increase your sales and visibility. Your business will thrive if you listen to and follow this advice. However, if you take action.

1- Set Realistic Goals: You might be wondering why that will be necessary. A journey without a direction has no destination. You must set goals for your business. You'll need it to keep track of its progress. Goals help you stay focused and consistent in your work. Let me explain what I mean by "goals" A woman who sells groceries and wants to achieve a particular amount of profit, develop her customer base, and make her business more well-known... What she needs is to set goals on how she can achieve those plans. Now, how do you think she's going to meet her goal by 2022? Remember it has to be achievable and realistic. I'll shed more light on this in the next point. Goals give clarity.

ACTION TO TAKE
Now is the time to pick up your pen and begin defining goals for your business.

2. Build Strong Relationships: If you don't care about developing great relationships with your consumers, it may have an impact on your sales and the number of referrals you receive.
There's a popular statement that goes like this: " Your network is your net worth. Your customers determine your sales. If you want to make 100k in a month, how many customers do you need to make such an amount? Also, people buy from who they KNOW, LIKE and TRUST. These three words are equivalent to building a strong relationship with people. From there, they can go to bring more referrals. Trust me, the more you get customers, the more sales you get.

ACTION TO TAKE
Make sure you get new customers at least once or twice a week. Don't be contented with the ones you already have.

3. Create a Standard: Just like people say " Packaging". You must incorporate it into your business. People are drawn to what appeals to them. In other words, the type of customers your business attracts is determined by the way it appears. What APPEARANCE, PRICING, and POSITIONING standards have you established for your company? In a nutshell, don't accept mediocrity in your business.

ACTION TO TAKE
Improve the quality of your business by delivering outstanding service and developing your unique pricing strategy.

4. Make an Offer: This component is so powerful that if used correctly, it can enhance your business in a short amount of time. An offer is simply an incentive you provide to persuade people to buy from you.
You must always find a way you can create an irresistible offer for your customers. Human beings enjoy "freebies," and if they are irresistible, you can persuade a stranger or an existing customer to purchase your product or service without begging them to do so.
Someone who sells bags of rice, for example, may make an offer such as "if you buy 5 bags of rice, you'll get free delivery to your house and four litres of oil with a roll of tomato paste." I understand that your profit margins may be slim here. But here's the catch. Make certain that your offer is relevant to the product you're selling. People want to know what's in it for them. They'll pay you if they see the bonuses.
However, if an offer isn't generating more sales for you, it should be changed.

Knowing how to scale a business is a valuable skill that can boost a company's sales. I hope you will master these concepts and implement them in your business. However, do not limit yourself to the examples I provided above. You can consider something else and apply it.

I hope you find this information useful.
Please share if you believe you have gained value.
Your friends may want to see it as well.

Thanks.

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