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Facebook Ads Not Converting? Do This.. - Business - Nairaland

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Facebook Ads Not Converting? Do This.. by Owoeye04: 4:42pm On Aug 25, 2022
*Your ads stopped converting*?


How do you feel when the ads that have been bringing sales or lead suddenly stopped and stopped to convert?



The consequence of this is, that you'll keep spending more, getting high CPM, High CPC, etc.



So, how do you handle this?


Mind you I said " the ads that was bringing sales or lead initially.



It might be they had become fatigued



So, instead of you creating a new fresh campaign or spending more.


Here's what to do.


1. Go to your ads level and duplicate the existing ads and introduce fresh creative to the same campaign

*Or*

At the campaign level, duplicate it and introduce fresh ads.


*Note* You're doing this while you still maintain your ads set. *, DO NOT CHANGE YOUR AUDIENCE* especially if it's an audience that is converting for you.


Facebook is the audience base ... Your 2M+ audience size hasn't been exhausted, so don't jump creating new if that one is working before.


Also, if you notice the ads are performing and the CPM is going so high.

Do this...

Copy the Ad ID and create an engagement ad with a fresh audience to make the ads get enough engagement, then Facebook will see the ads being engaging and your CPM will gradually be going down...


Finally, leverage more on your audience and milk it very well before running to create a new one.


Your ads Copy! Ad creatives and good offer presented to the right audience, that's what gives result on Facebook.


I hope I did waste your time ..

You can reach to me here


https:///send?phone=2348038610082&text=Hi%20Oluwaseun!%20I%20want%20to%20learn%20More%20about%20Facebook%20ads%20Creation.

*~ Oluwaseun Owoeye ~*

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