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Does Business Engagement On Linkedin Work? - Business - Nairaland

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Does Business Engagement On Linkedin Work? by biyiwyle(m): 5:27am On Mar 03, 2023
Does engaging connections on LinkedIn actually works?

This is a question many people wonder about and here is what I think after engaging over 500 connections on linked. (I'm sure it's more than this)

There are different types of engagement but when I engage for the sole purpose of business, this is the purpose;

* Engagement on linkedin rarely takes you to the third level in the sales cycle.

1. When I engage on linkedin, I intend for you to check me out and get familiar with my name.

2. I can only expect or hope to be taken seriously on linkedin if I'm pitching an IP (intellectual property)... Even in this case, all I ask for is a meeting to explain further, squash client's objections and hope to close.

However, if it is a solution offered by my many competitors, except by grace, who are you for any decision maker or C-suite executive to give you their time (which by the way is more precious than gold)

3. Once I pitch to a client on linkedin, because of how intelligent my connections or prospects are, their brain will unconsciously register your name without them even knowing it.

Why? They have been in the industry for years, developed capacity and learnt how to work under pressure remembering minute details.

So, when I come to submit a proposal or I request to see you and the receptionist asked who I want to see;

I will say: Please tell him or her: Bolaji from LinkedIn.

80% of the time, they remember me, 15% of the time, they are curious to see me and 5% of the time, they are just too busy; then I will submit my proposal and go.

The race just Begun!

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