Global Streaming Platform ‘Spotify’ Pledges Partnership With African Arts, Music, Culinary Industries

Spotify, a global online streaming platform, has expressed its commitment to encourage collaborations in the African music, visual art and culinary sectors.
Victor Okpala, Spotify’s Artiste and Label Partnerships Manager for West Africa, during ‘#SpotifyMoments’, an art exhibition, in Lagos, said such collaboration was necessary to elevate the African music listening experience.

He said the event featured 35 artworks and a menu inspired by five different African playlists on Spotify, Alter-NATIVE, Naija Bars, Naija Traffic Jams, Hot Hits Naija and African Heat.

Okpala said, “Across Africa, Spotify has been on the journey of intersecting music with other culture elements that elevate the music listening experience.

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