US-based Nigerian media executive and founder of Prime Music Partners, Akeju, has announced the expansion of his creative art and music documentary 'Loud in Africa' to include a mega music festival, acoustic live question and answers sessions with celebrated artists, and Amapiano and Afrobeat all-star DJ tours.

In a recent statement, Akeju expressed his enthusiasm for the brand's evolution towards global growth and reach. He emphasized the positive reception that Loud in Africa has received since the innovative idea was first conceived in 2017 and officially launched in 2019, featuring some of Africa's biggest music stars.

"I believe it is integral for the brand to expand its horizons and make a mark on the global stage," stated Akeju. "The success of Loud in Africa so far has been remarkable, showcasing the talent of Africa's finest artists."

The documentary and live sessions are available on popular streaming platforms such as Apple TV, Prime video and the playlist also streaming on Spotify and Audiomack, providing a strong foundation for reaching broader audiences in the digital realm.

The Loud in Africa playlist has already showcased artists including Wizkid, Davido, Burna Boy, Diamond Platnumz, Tiwa Savage, Kizz Daniel, Nomcebo Zikode, and more.

Akeju expressed his excitement for the future expansion of Loud in Africa, envisioning continued success that will drive global inclusion and foster growth for African-oriented music.

https://guardian.ng/news/global-impact-akeju-sets-pulse-for-music-innovation-with-loud-in-africa